The WeAct Challenge engages people to act sustainably and motivates them to become active themselves. During three-week challenges, employee teams set individual goals to change their own behaviour and have fun at the same time. An online platform offers predefined actions dealing with a subject surrounding sustainability to be implemented by the team, such as how to eat more healthily or how they can reduce their own personal ecological footprint.
Beyond a top-down challenge
Following on from a 2015 pilot project on energy, over the next few years the Migros Pioneer Fund made it possible for WeAct Challenge to establish itself throughout Switzerland. The objective is to have a long-term effect, with as many taking part as possible, who will then be motivated to move towards a sustainable lifestyle beyond the scope of the organised challenges and engage those around them to act accordingly as well.
Find out more about this Migros community involvement initiative - perhaps it's just what you're looking for?